Looks shown directly in this presentation.
From the start, Nanushka has been a brand where minimalism and “sustainability” have been intertwined. This is really smart positioning. It’s not always easy, however, to weave a narrative around cleaned-lined clothes. And honestly, the customer who falls for a white collared pink terry polo shirt, an eco-nylon pleated skirt that looks like a fairy’s wing, or slip dress in lucky-clover green, probably isn’t looking for one anyway. Nanushka clothes are easy to read and wear, that’s their strength. And much of their innovation is in responsible textile innovation. It might be splitting hairs, but it seems a misnomer to describe this resort collection as being inspired by Arte Povera (Poor Art). Poor in this case refers to the humble, quotidian materials the members of the group used so innovatively. It’s easy to see how Sandor, who has long made use of non-precious things like rope, pottery, and wood in her work, would feel an affinity with that aspect of the movement. But many of the Arte Povera artists were anti-consumerists who rebelled against established systems like galleries (the fashion equivalent of boutiques), so there’s a disconnect.