Simon Miller Spring 2023 Ready-to-Wear

Welcome to Simon Miller Island. Here you can delve into the dreamed-up world of Chelsea Hansford, where models are on a natural sugar high, wearing candy-wrapper heels, swirling taffy prints on their cotton cover-ups, and carrying coconut flake–inspired bags. “I imagined what a candy village would be like on Simon Miller Island. Everything was inspired by the textures of tropical, natural candies and candy wrappers,” said Hansford in her collection presentation space. Hansford is no stranger to creating an It item. Her bubble clogs and disco drop earrings are some of her most popular pieces. And for spring she has beach-ready versions of those items with new bubble wedge and coral necklaces. But the designer is also ready to create an It clothing piece for the brand. “We are seeing a tremendous amount of success with our logo tanks,” she said. “It’s like an opening price point, but just fun and lively. So I went hard on developing a more sophisticated logo series of knitwear. It’s universal but still has a very cool logo on it.” The hard work seems to be paying off. Gigi Hadid just wore a red version of the new knit set to the U.S. Open, helping to blow it up on social media as the next must-have from the label.